From a sign in Chicago.
I’m fairly certain more people turn right looking for North Avenue than they stay straight or turn left.
Why?
Because the mind can’t focus on the opposite of an idea.
People tend to go in the direction of your arrows (your example), not the direction of your words.
They gravitate toward what you tell them to avoid, unless you actually point them in a better direction.
They become what you criticize or fear or hate or warn against or dread.
What you say is communication; that’s important.
Where you point is leadership. That is vital.
(Photo by Andy Sernovitz)
